Hello! I'm Melissa.
The product designer who wears all the hats to help your business grow.
Over the past 15 years, I’ve worked across startups, agencies, and large tech companies — leading UX, product, and brand initiatives for companies including GoPro, Etsy, Modcloth, and Rent the Runway.
Today, Ritual Design operates with a modern studio model: combining senior-level strategy and design, with AI-enhanced workflows to deliver broader creative support, faster iteration cycles, and more flexible collaboration than a traditional agency structure. No handoffs to junior staff, no layers of communication, just one contact with the same impact.
Ritual Design has evolved from freelancing while traveling the world to a studio with a home base in New Smyrna Beach, FL (the shark bite capital of the world!). Spending time away from the computer—climbing mountains or making candles—keeps me fully charged and excited for new design challenges.
Think we'd be a good fit? Tell me about your project.
Core Values
Transparency
Take the guess work out of working with a designer. I provide packages, up-front pricing, and a detailed description of the process so you know what to expect at each stage.
Partners, Not Clients
I care as much about your brand as you do. You're an expert in your field, and I'm an expert in mine. Together we'll collaborate to create the best solution for your customers.
Be a Sponge
One of the best parts about being a designer is learning about different industries. Seeking out challenges and interesting problems to solve is what really makes me tick.